The team at Breaktheseal like to keep things simple. So let’s cut to the chase, here are our top 5...
The team at Breaktheseal like to keep things simple. So let’s cut to the chase, here are our top 5 Twitter tools you can use to be that little bit more proactive whilst you’re on it.

The Pitch: This nifty little tool lets you search the bios of Twitter users to find specific information relating to who they are eg they’re job role or what they’re into.
In Action: You’re a golf retailer that specialises in personalised golf clothing and you want to find as many golfers as possible on Twitter. Simple, just use followerwonk to search through the bios and pull through everybody that makes reference to playing golf, using searches such as ‘golfer’, ‘loves golf’, ‘scratch golfer’ and so on.
Top Tip: You’ll get more relevant results if you search with search operators, such as quotations (“) to get phrase matches. Standard searches will often produce some off topic and irrelevant results that take ages to trawl through, so quotation based queries are a great way to narrow the search and make it more relevant. Example “play golf” will restrict results to people that mention this exact phrase in their bio.
Road test: Followerwonk

The Pitch: Find Tweets that are posted from a certain geographic area.
In Action: If you’re looking to build up local followers as part of your social media campaign this is a great way to find out whose Tweeting around you. Simply type in your town, city or suburb to get the live updates rolling.
Top Tip: You can remove certain areas from your search. For example, you are looking for followers around Bradford, but definitely not from Leeds, you can block Leeds based tweets for appearing in your results stream in the preferences section.
Test out the Nearby Tweets Service.

The Pitch: Simple and effective Twitter account clean up tool. Log in with your account and it will instantly highlight all those that don’t follow you back.
In Action: You’re a local restaurant and you’ve followed 500 local Tweeters using the Nearby Tweets application. Simply hook your account up with ManageFlitter a week later to unfollow all those that didn’t follow you back.
Top Tip: ManageFlitter also highlights the accounts you follow which haven’t been used in a while. These can also be wiped of your following list making the followers to following ratio much more in your favour.
Have a play around with Manage Flitter.

The Pitch: Comprehensive search tool from the developers of Twitter.
In Action: Can be used to search a wide range of past tweets, using filters such as keywords used, location tweeted from, time of the day and attitudes expressed
or
.
Top Tip: To get really accurate data use a multitude of the available search parameters. Example, if you want to find Tweets made by a certain account between set periods of time that mention a certain topic, you can do!
Try out Search Twitter.

The Pitch: Free tool that allows management of multiple accounts.
In Action:Great for agencies or people that run more than just one Twitter profile. Simply add them to your dashboard and you get a glimpse of what’s happening across all your accounts. Switching between profiles is intuitive, thus removing all the wasted time and efforts involved in logging in and out of your different accounts. And they also provide a free iPhone app for tweeting on the move.
Top Tip: Hoot Suite has a great feature that allows you to schedule Tweets to be made in the future. If you have things you want to say but know you’ll be too preoccupied to do anything about it, set them up to be fired out when you need it!
Check out Hootsuite
Feel free to leave a comment if you think we’ve missed any out!
I appreciate that most people reading this post would...
Pick up a marketing book and chances are you'll find...
I appreciate that most people reading this post would...
Pick up a marketing book and chances are you'll find...
