Here’s a nifty little tool for previewing what your site will appear like in Google search results before you finalise your Title tag and Meta descriptions.
inker with different wording styles to create the most enticing search result listing as possible. Remember that Title Tags provide huge SEO benefits so be selective and savvy with those keywords. Most important of all though- put yourself in the consumers position, what do you want to know? Is your free delivery option worth mentioning? Have you got a wide range of high quality products? Is your checkout 100% secure? Building a level of trust with the consumer at this early stage boosts their confidence towards you, thus increasing the likelihood that they’ll visit your site.
Call to actions are also great, ‘click here for more details’ or ‘buy now online’ can be the difference between a searcher scrolling down the page or giving you a try. It’s easy enough to alter these tags so why not try a variation to see what works best.
Click here to check out the tool – credit to the maker, we love using it.
PS- you don’t get a second chance at a first impression!
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